Anatomy of a Product: MILK

Leave-ins are really their own special category of hair care. There are many different types of leave-in products available, from conditioners to treatments—suitable for all different hair types and textures . One somewhat ambiguous leave-in is MILK by Reverie. It’s not quite a conditioner, although it does condition, it’s not what you would typically classify as a treatment, although that’s what it says on the bottle, it’s just….MILK.


With so many leave-in products on the market—some with 25+ benefits, as their labels tell us—why would we choose MILK to write about? No, no one’s paying us and no, we’re not going to tell you if we tried it or not or whether or not we liked it. Our hair is likely a completely different type than yours anyways, so what works or doesn’t for us, will probably not have the same outcome on you and we refuse to be held responsible for any potential resulting bad hair days (that’s just something to keep in mind when you are reading product reviews in the future).

No, we picked MILK because we couldn’t figure out what the hell it is and we liked the packaging. Sometimes there’s just nothing to read into, folks.

Let’s break it down so that you can decide for yourself whether or not you’d like to give it a try:

What It Is: Leave-in product.

What It Does: Moisturizes, tames frizz, protects hair from pollutants, promotes restoration.

Who It’s Best For: All types.

How To Use It: Apply evenly to damp hair, comb through if desired.

Smells Like: Warm spices. Really specifically, an indoor spice market on a sunny, winter day.

Feels Like: A cross between a serum and a lotion.

Main Ingredients: Pracaxi Seed Oil, Dicaprylyl Carbonate, Chitosan Succinamide, Sweet Almond Protein.

For more information, visit Reverie’s website, HERE .